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Text: Welcome to Pop Design

My name is Scott Stevens and I design desirable, high-value products for companies that are ready to shake up their industry or leave it behind.

 

I only take on projects that will benefit from my team's expertise as an award-winning, industrial designer. I have applied my process to commercial products, aviation interiors, and consumer goods supporting startups and market leaders. If needed, I can add capabilities from my network of researchers, designers, and engineers. 

Below you will learn about the advantages I provide my clients, images of past successes, three types of design services I offer, testimonials, and the brands I have supported.

Click here to fill out a brief contact form and I'll reply to set up a time to learn about your goals, challenges, and how I can best support you. 

Our Values

Integrity - We own our decisions and actions, always striving to do what is ethically right. In the consulting partnership, mutual trust and transparent communication are pivotal for success.

 

Speed - We operate with a sense of urgency, assisting you in making swift decisions to adhere to your project timelines.

 

Contrarian Mindset- The key to uncovering uncharted opportunities lies in challenging the status quo. We rigorously evaluate potential concepts without hindering our progress.

 

Storytelling - Value can only be communicated through the human experience. This is the best communication tool a business can utilize.

We are an ideas company that focuses on the product experience, the psychological impact on the user, and your business goals. We use visual storytelling to communicate the value of your product. Low-fidelity prototyping identifies benefits and problems early, quickly, and affordably. Read our article about being experience-focused.

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Gradient circle that is purple to blue
Gradient circle that is purple to blue

BUSINESS

GOALS

BRAND ATTRIBUTES

Core Attribute

Our process identifies a distinct attribute that will influence everything about the product experience. It becomes the guiding light for our designs and the team's decisions. It keeps everyone focused and reduces time spent on irrelevant ideas.

USER NEEDS

& DESIRES

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Our Approach to Design

These approaches inspire us to generate ideas that will elevate our clients above their competition.

Ideals

Decontent
&
Enhance

Differentiate

Surprise
&
Delight

Ideal experiences based on your user groups are identified and applied to your product. Storyboards visualize the ideal experience and the necessary feature set of the product. Read our article about this approach!

Low-value features are removed. New features are identified that separate your product from the competition with minimal impact on the product cost. Create a new value-cost midset.

Do the opposite of your competition and make it appropriate and necessary. Create new pathways to success. Read our article to learn about companies that have used this technique.

Offer your users an experience that creates an emotional connection. Get people talking about your products and your company.

Psychological Framework

There are times when users need a psychological solution. Take the map on the Uber app that shows the real-time position of the driver. It is not necessary, but it creates certainty to relieve anxiousness. The user never has to wonder. It's fantastic.

 

We created a psychological framework of 6 emotional attributes to evaluate our designs and identify opportunities and solutions for your product.

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Reciprocality

Agency

Satisfaction

Fairness

Status

Certainty

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